Sylvia’s By The Sea: Our Story

How It All Started

The year was 1999. Sylvia Killion, a mother of four young children at the time, dreamed of becoming a successful entrepreneur. Although she had already owned and operated a gift store, Sylvia was a newcomer to Scituate, Massachusetts—a history-rich seaside village with beautiful beaches, lobster traps bobbing in its cozy harbor and even a 200-year-old lighthouse. 

Like many New England villages, the people of Scituate were somewhat wary of outsiders. Undaunted, Sylvia signed a lease for retail space on Front Street, the commercial heart of the town just steps from its waterfront. With her knack for multi-tasking, eye for detail and relentless hard work, Sylvia’s By The Sea evolved into a highly successful venture. Soon, Sylvia found herself expanding into additional retail space and adding exciting new product lines to please her growing customer base. 

In time, Sylvia’s By the Sea became the go-to retailer in town for gifts, clothing, home décor and one-of-a-kind nautical treasures. In 2018, Sylvia was even voted Honorary Mayor, and served as Grand Marshal of the town’s annual St. Patrick’s Day parade. Her dream had at last been realized: Sylvia’s By The Sea had blossomed into a beloved institution.


New Beginnings

As much as she loved seaside living, Sylvia had a secret: she hated New England’s frigid winter months. She had fallen in love with the Palm Beach County area during one of her many visits, and had decided to relocate once her youngest child had graduated from college.

That day finally came in May of 2021. With a heavy heart but an eye on the future, Sylvia shuttered her Scituate shop and headed to her new home on Singer Island. She signed a lease in Juno Beach and on June 1, 2021, the newest, southernmost incarnation of Sylvia’s By The Sea was born.


Get to Know Us

Sylvia’s By the Sea is a boutique Juno Beach gift shop with a large and eclectic selection of home furnishings, décor, kitchenware, handcrafted items and apparel. But it’s also much more than that. We want you to consider Sylvia’s a favorite destination, whether you’ve just finished the workday or are meeting a good friend. Stop in, indulge your senses, browse our ever-changing displays and take a break from the stress of everyday life. You are always welcome here!

We hope you enjoy our new store. But it isn’t really new. Sylvia’s By the Sea comes with a long tradition of great style, exceptional service and dedicated customers. We hope you’ll become not just a loyal patron, but also a new friend. 


Want to see for yourself what all the fuss is about? Come visit us at Juno Village Shoppes (14050 US Hwy 1), shop online or give us a call at (561) 904-6984 today.